There is a growing public awareness of (and interest in) the ethics of marketing. Therefore, it is increasingly important for marketing practitioners to be attuned to the many ethical challenges that they will inevitably confront. This class explores these issues from a managerial perspective by reviewing relevant conceptual frameworks for ethics-based decision-making and extending them to real-world examples faced by marketers. In particular, we will explore ethical issues in pricing, product development, promotions, market segmentation, targeting, and market research, with an emphasis on how technological advancements have brought new considerations to the forefront of marketing ethics.

Business to business (B2B) marketing dwarfs business to consumer (B2C) marketing in terms of total transaction value. In this course we will focus on how B2B marketing is different from B2C marketing and how demand in the business market is derived from demand in the consumer market. We will also discuss customer and supplier relationships, supply chain development, and the impact of globalization on B2B marketing.

Recent advances in computer technology have led to an explosion in the amount of data available for companies to use for market research. In order to be effective as a marketing manager today, it is necessary to understand how to apply cutting edge statistical models to large databases, such as scanner data, loyalty program data, or internet marketing data, and to be able to obtain managerial insights from model results. This course will introduce students to marketing analytics driven by big data, using applications from real world business problems.

We negotiate every day - with potential employers, coworkers, roommates, landlords, parents, bosses, merchants, service providers, and even our friends and romantic partners. Negotiation is the art and science of securing agreements between two or more interdependent parties. It is a craft that must hold cooperation and competition in creative tension. It can be very difficult to do well. Even the most experienced negotiators often fall prey to common biases and errors in judgment. This course is highly experiential - students will practice, reflect, analyze, and practice again - and draws its insights from research in the cognitive, behavioral and social sciences.

Understanding the global context of organizations is essential to surviving the competitive business environment while creating value in a sustainable and responsible way. This course provides a broad overview of the global environment and introduce critical perspectives in international business, as well as the key management challenges of operating across nations and cultures. It will also consider ways in which management theories and practices should be adapted to transcend as well as be responsive to diverse business, social, and governmental settings. The course weaves together conceptual and practical considerations to create a balanced and exciting learning experience. It also includes an optional International Learning Experience component that involves travel to a country(s) outside of Canada to gain firsthand exposure to management practices in a different setting.

Students will be provided with an opportunity to apply, in a practical business setting, the management knowledge they have gained through previous course work. This is accomplished through part-time unpaid work placements, or "internships." The internship will provide students with a valuable opportunity to make personal contacts in the public or private sector. The course is also intended to help students acquire practical skills that will serve them well in the workplace. An application is required.

Focuses on developing an understanding of the fundamentals of doing business in an international environment. Based on the application of management theory, (trade theory, modes of entry, foreign direct investment, theory of the multinational) to the strategic management problems of organizing business in the international arena.

Focuses on industry analysis and different models of the firm. The key questions addressed are: "why do some firms succeed where others fail?" and "what strategy should a firm employ to reach its goals?"

Skills needed to set up and run a small business. Development of a business plan. Securing financing. Finding and keeping customers. Operations management. Aspects of legal, financial and taxation concerns of smaller businesses.

This course introduces students to the challenges an entrepreneur faces when starting a business: assessing his/her goals and ability, attracting financial and human resources, competing in the marketplace, and dealing with laws and regulations. Readings and discussion material will include actual business cases as well as academic articles and book chapters. The class is of relevance to students interested in starting new businesses, working in consulting or finance, and pursuing research and graduate studies.

This course examines the elements of entrepreneurial finance, focusing on technology-based start-up ventures and the early stages of company development. The course addresses key questions which challenge all entrepreneurs: how much money can and should be raised; when should it be raised and from whom; what is a reasonable valuation of the company; how should funding, employment contracts and exit decisions be structured. It aims to prepare students for these decisions, both as entrepreneurs and venture capitalists. It also aims to create awareness to the specific issues faced by minorities in the entrepreneurship field. In addition, the course includes an in-depth analysis of the structure of the private equity industry.

This introductory course takes up philosophical questions about knowledge, reality, language, and the mind. A variety of traditional and contemporary perspectives will be considered.

Note: Students may take either or both PHL103H5 and PHL113H5, in any order or simultaneously. The two courses differ only in the philosophical topics they cover.

An introduction to philosophy, covering such topics as conceptions of human nature and the good life, the foundation of morality, the relation of the individual to the state, arguments for the existence of God, debates about the meaning and possibility of free will, the theory of knowledge and the nature of reality.

This introductory course explores philosophical theories of human nature, morality, justice, the good life, freedom, and responsibility. A variety of traditional and contemporary perspectives will be considered.

Note: Students may take either or both PHL113H5 and PHL103H5, in any order or simultaneously. The two courses differ only in the philosophical topics they cover.

Some core texts of ancient philosophy, concentrating on the work of Plato and Aristotle. Topics include the good life, the soul, knowledge, virtue and the nature of reality.

This one-semester course covers philosophical topics that most people talk about, or at least think about, in their everyday lives,—e.g., during conversations with friends, or while watching the news, or when deciding how to vote in an election. Such topics include, for example, the difference between art and pornography, the possibility of life after death, the evolution vs. creationism debate, the ethics of abortion and doctor-assisted suicide, and the possibility of intelligent robots. Each topic will be introduced via relevant public media (e.g., articles from the New York Times series “The Stone” and similar pieces from The Guardian, CBC news, NPR) and other popular sources (e.g., Ted Talks, youtube videos)) and then pursued in several accessible readings from the philosophical literature. A shared “library” of readings for the course will be built up (e.g., on Blackboard) by the instructors and students and updated as new issues of popular interest arise.

Note: PHL204H5 does not count for credit toward any minor, major, or specialist program in philosophy, but can be taken to fulfill the Humanities breadth/ distribution requirement.

17th and 18th century discussions of topics like causation, knowledge, mind-body dualism in philosophers like René Descartes, Baruch Spinoza, John Locke, Anne Conway, Gottfried Wilhelm Leibniz, Émilie du Chatelêt, David Hume, Immanuel Kant.

Human perception and knowledge of reality; freedom and the meaning of human life; sexuality and the body. Authors include Heidegger, Buber, Marcel, Camus, Sartre, de Beauvoir, Merleau-Ponty.

This course considers fundamental philosophical themes - the meaning of life and death, the nature of responsibility, fate and agency, knowledge and illusion, personal identity, alienation and belonging, love and sex, politics, ethics, and morality, among others - through film. The course also considers some questions about film as a philosophical genre: of the medium of film as an alternative medium (an alternative to language and explicit argument) of philosophical expression; of whether and how film may convey philosophical insight otherwise unavailable; and of the role of interpretation in understanding film philosophically.

An introduction to philosophy tailored for students with backgrounds in mathematics and science. Topics include causation, explanation, the relation between scientific and mathematical theories and reality, the role of mathematics in scientific theories, the relevance of scientific and mathematical discoveries to ‘big’ traditional philosophical questions such as the nature of consciousness, whether we have free will, and the meaning of life.

A philosophical analysis of some basic theological questions; the nature of religious belief and experience, the relationship between religion and morality, or religion and science, the role of religion in a pluralistic society.

An introduction to the main systems of East Asian philosophy, including Confucianism, Taoism, Buddhism, Shintoism, and Neo-Confucianism; the challenge of Western thought; the development of modern East Asian Philosophy.

An introduction to the main philosophical traditions of South Asia, focusing on their historical development and treatment of topics such as devotion, duty, ethics, consciousness, selfhood, suffering, meditation, enlightenment, knowledge, and reality. Readings may include the early Rig Veda, the Upanishads, early Buddhist thought, Jainism, Samkhya-Yoga Philosophy, and Classical Vedanta, among others.

The course covers the area of informal logic--the logic of ordinary language. Topics include: criteria for the critical assessment of arguments as strong or merely persuasive; different types of argument and techniques of refutation; their use and abuse.

Can machines think and feel? Are human beings simply very complicated organic machines? These questions are discussed in the light of recent work on the simulation of intelligence and purposive behaviour.

Science fiction is a rich resource for philosophical thinking. Are we in a matrix? Are there alternative realities? Is teleportation, or telepathy, or telekinesis, or time travel, possible? In addition, philosophical thought experiments often include elements of science fiction, like twin-earths, zombies, swamp people, inverted spectra, brain-splitting, eternal recurrences, and evil demons. This course considers these topics -- both some philosophy of science fiction and some science fiction in philosophy.

Philosophical issues about sex and sexual identity in the light of biological, psychological, and ethical theories of sex and gender. The concept of gender; male and female sex roles; theories of psycho-sexual development; sexual morality; "natural," "normal," and "perverse" sex; sexual liberation; love and sexuality.

Theories of human nature, e.g., psychoanalysis, behaviourism, sociobiology. Current issues, e.g., egoism and altruism, instincts, I.Q., rationality, sanity and mental illness.

An introduction to formal deductive logic. Semantics, symbolization, and techniques of natural deduction in sentential logic. Symbolization, natural deduction, and models in monadic predicate logic. Symbolization and natural deduction with polyadic predicates. Introduction to advanced concepts in first-order logic, such as operations, identity, and models.

The elements of axiomatic probability theory, and its main interpretations (frequency, logical, subjective). Reasoning with probabilities in decision making and science.